http://www.too-brightdesign.co.uk Too-bright Design Ltd Mon, 18 Feb 2013 04:59:20 +0000 http://www.too-brightdesign.co.uk en http://www.too-brightdesign.co.uk/Keytree-Ltd-Precision-Retailing-Demo http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/Keytree-Ltd-Precision-Retailing-Demo Mon, 18 Feb 2013 04:59:20 +0000 Too-bright Design Ltd 4472666 Here I created the scenario and designs for a Keytree and SAP collaborative demo ('Sapphire Now', Madrid, 2012). The aim was to show how stores can maximise sale opportunities using mobile technologies such as augmented reality, Cisco location services, SAP precision retailing and NFC. The designs show the customer buying a new laptop and how this purchase process can be enhanced using the sales assistant's Galaxy Note II app, which offers detailed information on specification, reviews, upgrades, options, offers and bundles. <img src="http://payload108.cargocollective.com/1/4/135555/4472666/sapphire_01.png" width="640" height="1089" width_o="640" height_o="1089" src_o="http://payload108.cargocollective.com/1/4/135555/4472666/sapphire_01_o.png" data-mid="23726602" border="0" align="left"/><img src="http://payload108.cargocollective.com/1/4/135555/4472666/sapphire_02.png" width="640" height="1089" width_o="640" height_o="1089" src_o="http://payload108.cargocollective.com/1/4/135555/4472666/sapphire_02_o.png" data-mid="23726609" border="0" align="left"/> Here I created the scenario and designs for a Keytree and SAP collaborative demo ('Sapphire Now', Madrid, 2012). The aim was to show how stores can maximise sale... http://www.too-brightdesign.co.uk/Keytree-Ltd-Corporate-Website http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/Keytree-Ltd-Corporate-Website Mon, 19 Nov 2012 03:58:18 +0000 Too-bright Design Ltd 3109381 I devised a new brand for Keytree and their corporate website was my first chance to utilise this. Keytree is an IT services company which features in the Sunday Times Tech Track 100 for 2012. The aim of the new brand is to to be boldly recognisable and communicate their values of innovation and creativity. Visit Keytree Ltd. <img src="http://payload40.cargocollective.com/1/4/135555/3109381/kt_shots_home_640.png" width="640" height="1021" width_o="1024" height_o="1634" src_o="http://payload40.cargocollective.com/1/4/135555/3109381/kt_shots_home_o.png" data-mid="22052141" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109381/kt_shots_services_4_640.png" width="640" height="1021" width_o="1024" height_o="1634" src_o="http://payload40.cargocollective.com/1/4/135555/3109381/kt_shots_services_4_o.png" data-mid="22052180" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109381/kt_shots_contact_640.png" width="640" height="1021" width_o="1024" height_o="1634" src_o="http://payload40.cargocollective.com/1/4/135555/3109381/kt_shots_contact_o.png" data-mid="22052138" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109381/kt_shots_blog_640.png" width="640" height="1021" width_o="1024" height_o="1634" src_o="http://payload40.cargocollective.com/1/4/135555/3109381/kt_shots_blog_o.png" data-mid="22052128" border="0" align="left"/> I devised a new brand for Keytree and their corporate website was my first chance to utilise this. Keytree is an IT services company which features in the Sunday... http://www.too-brightdesign.co.uk/British-Gas-Smart-Meters-Online-Portal http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/British-Gas-Smart-Meters-Online-Portal Mon, 24 Sep 2012 05:39:08 +0000 Too-bright Design Ltd 3109383 I worked on the strategy and design of this project to provide British Gas customers with insight into their smart meter data online and advice about how to reduce their energy usage. <img src="http://payload40.cargocollective.com/1/4/135555/3109383/landing_01_640.jpg" width="640" height="774" width_o="1150" height_o="1390" src_o="http://payload40.cargocollective.com/1/4/135555/3109383/landing_01_o.jpg" data-mid="15873461" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109383/doughnut_02a_640.jpg" width="640" height="774" width_o="1150" height_o="1390" src_o="http://payload40.cargocollective.com/1/4/135555/3109383/doughnut_02a_o.jpg" data-mid="15873476" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109383/doughnut_04_640.jpg" width="640" height="774" width_o="1150" height_o="1390" src_o="http://payload40.cargocollective.com/1/4/135555/3109383/doughnut_04_o.jpg" data-mid="15873492" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109383/monthly_01_640.jpg" width="640" height="774" width_o="1150" height_o="1390" src_o="http://payload40.cargocollective.com/1/4/135555/3109383/monthly_01_o.jpg" data-mid="15873506" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109383/daily_02_640.jpg" width="640" height="774" width_o="1150" height_o="1390" src_o="http://payload40.cargocollective.com/1/4/135555/3109383/daily_02_o.jpg" data-mid="15873503" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109383/form_01c_640.jpg" width="640" height="885" width_o="1150" height_o="1590" src_o="http://payload40.cargocollective.com/1/4/135555/3109383/form_01c_o.jpg" data-mid="15873510" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109383/peea_thumb.jpg" width="200" height="134" width_o="200" height_o="134" src_o="http://payload40.cargocollective.com/1/4/135555/3109383/peea_thumb_o.jpg" data-mid="17649755" border="0" align="left"/> I worked on the strategy and design of this project to provide British Gas customers with insight into their smart meter data online and advice about how to reduce... http://www.too-brightdesign.co.uk/British-Gas-Electric-Vehicle-POS http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/British-Gas-Electric-Vehicle-POS Mon, 24 Sep 2012 05:38:47 +0000 Too-bright Design Ltd 3429185 This was a tablet piece to promote the British Gas Home Charging Solution for electric cars in partner showrooms such as Nissan and Toyota. The aim is for the customer to see British Gas as the natural, trusted and simple choice for charging their newly purchased car. <img src="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_benefits_a_1_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_benefits_a_1_o.png" data-mid="17651096" border="0" align="left"/><img src="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_benefits_b_2_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_benefits_b_2_o.png" data-mid="17651104" border="0" align="left"/><img src="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_generalcontent_3_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_generalcontent_3_o.png" data-mid="17651112" border="0" align="left"/><img src="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_5steps_a_4_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_5steps_a_4_o.png" data-mid="17651114" border="0" align="left"/><img src="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_5steps_b_5_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload56.cargocollective.com/1/4/135555/3429185/ev_home_5steps_b_5_o.png" data-mid="17651117" border="0" align="left"/><img src="http://payload56.cargocollective.com/1/4/135555/3429185/ev_bus_benefits_6_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload56.cargocollective.com/1/4/135555/3429185/ev_bus_benefits_6_o.png" data-mid="17651118" border="0" align="left"/><img src="http://payload56.cargocollective.com/1/4/135555/3429185/ev_bus_unitchoice_7_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload56.cargocollective.com/1/4/135555/3429185/ev_bus_unitchoice_7_o.png" data-mid="17651121" border="0" align="left"/> This was a tablet piece to promote the British Gas Home Charging Solution for electric cars in partner showrooms such as Nissan and Toyota. The aim is for the... http://www.too-brightdesign.co.uk/British-Gas-Energy-Usage-in-the-Home http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/British-Gas-Energy-Usage-in-the-Home Fri, 18 May 2012 02:59:30 +0000 Too-bright Design Ltd 3109433 Here I created iPad concepts for British Gas illustrating the interactive tools available to help the customer understand their energy usage in the home, monitor consumption on their appliances and see how energy saving products could help them save money. <img src="http://payload40.cargocollective.com/1/4/135555/3109433/01_smart_home_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload40.cargocollective.com/1/4/135555/3109433/01_smart_home_o.png" data-mid="17650738" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109433/02_usage_a_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload40.cargocollective.com/1/4/135555/3109433/02_usage_a_o.png" data-mid="17650751" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109433/02_usage_b_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload40.cargocollective.com/1/4/135555/3109433/02_usage_b_o.png" data-mid="17650756" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109433/03_ec_dashboard_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload40.cargocollective.com/1/4/135555/3109433/03_ec_dashboard_o.png" data-mid="17650800" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109433/04_graph_solarpanels-loft_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload40.cargocollective.com/1/4/135555/3109433/04_graph_solarpanels-loft_o.png" data-mid="17650803" border="0" align="left"/><img src="http://payload40.cargocollective.com/1/4/135555/3109433/05_product_640.png" width="640" height="518" width_o="1335" height_o="1081" src_o="http://payload40.cargocollective.com/1/4/135555/3109433/05_product_o.png" data-mid="17650806" border="0" align="left"/> Here I created iPad concepts for British Gas illustrating the interactive tools available to help the customer understand their energy usage in the home, monitor... http://www.too-brightdesign.co.uk/Ramekin-Restaurant-Dishes-App http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/Ramekin-Restaurant-Dishes-App Mon, 02 Apr 2012 06:33:51 +0000 Too-bright Design Ltd 3109438 I created the brand and design for a restaurant dish iPhone app which lets people recommend their favourite dishes and helps others find out what the best things are on the menu!<img src="http://payload40.cargocollective.com/1/4/135555/3109438/ramekin.jpg" width="640" height="1300" width_o="640" height_o="1300" src_o="http://payload40.cargocollective.com/1/4/135555/3109438/ramekin_o.jpg" data-mid="15873736" border="0" align="left"/> I created the brand and design for a restaurant dish iPhone app which lets people recommend their favourite dishes and helps others find out what the best things... http://www.too-brightdesign.co.uk/ITV-Strategy-Guidelines http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/ITV-Strategy-Guidelines Tue, 13 Dec 2011 01:32:17 +0000 Too-bright Design Ltd 2229428 As an Art Director at ITV.com, I worked with the 'Experience' team to develop their brand strategy. The aim was to communicate their approach to others and communicate their vision: 'ITV with you'. I created brand and commercial guidelines, information graphics and art-directed a set of videos to demonstrate their methodology and thinking. <img src="http://payload.cargocollective.com/1/4/135555/2229428/documents_image.jpg" width="640" height="800" width_o="640" height_o="800" src_o="http://payload.cargocollective.com/1/4/135555/2229428/documents_image_o.jpg" data-mid="11974093" border="0" align="left"/> Example document: As an Art Director at ITV.com, I worked with the 'Experience' team to develop their brand strategy. The aim was to communicate their approach to others and... http://www.too-brightdesign.co.uk/The-Times-MindGames http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/The-Times-MindGames Sun, 27 Nov 2011 01:50:36 +0000 Too-bright Design Ltd 1830039 This was a four day sprint looking at ideas for improving the 'MindGames' digital offering across all platforms at The Times. Puzzles are very popular and enticing draw for subscribers so we created some sample users and journeys and used these to design a more robust offering. <img src="http://payload.cargocollective.com/1/4/135555/1830039/J1_mindgames_landing_ipad2_640.jpg" width="640" height="524" width_o="1344" height_o="1100" src_o="http://payload.cargocollective.com/1/4/135555/1830039/J1_mindgames_landing_ipad2_o.jpg" data-mid="9267158" caption="Mindgames on the iPad" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1830039/J1_mindgames_landing_ipad3a_640.jpg" width="640" height="524" width_o="1344" height_o="1100" src_o="http://payload.cargocollective.com/1/4/135555/1830039/J1_mindgames_landing_ipad3a_o.jpg" data-mid="9267159" caption="Mindgames on the iPad" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1830039/J1_mindgames_landing_ipad3b_640.jpg" width="640" height="524" width_o="1344" height_o="1100" src_o="http://payload.cargocollective.com/1/4/135555/1830039/J1_mindgames_landing_ipad3b_o.jpg" data-mid="9267171" caption="Mindgames on the iPad" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1830039/J1_mindgames_landing_ipad3c_640.jpg" width="640" height="524" width_o="1344" height_o="1100" src_o="http://payload.cargocollective.com/1/4/135555/1830039/J1_mindgames_landing_ipad3c_o.jpg" data-mid="9267167" caption="Mindgames on the iPad" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1830039/J2_mindgames_landing2_640.jpg" width="640" height="773" width_o="1200" height_o="1450" src_o="http://payload.cargocollective.com/1/4/135555/1830039/J2_mindgames_landing2_o.jpg" data-mid="9267214" caption="Mindgames online" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1830039/J2_mindgames_word_landing_640.jpg" width="640" height="773" width_o="1200" height_o="1450" src_o="http://payload.cargocollective.com/1/4/135555/1830039/J2_mindgames_word_landing_o.jpg" data-mid="9267215" caption="Mindgames online" border="0" align="left"/> This was a four day sprint looking at ideas for improving the 'MindGames' digital offering across all platforms at The Times. Puzzles are very popular and enticing... http://www.too-brightdesign.co.uk/ITV-I-m-a-Celebrity http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/ITV-I-m-a-Celebrity Sun, 27 Nov 2011 01:50:30 +0000 Too-bright Design Ltd 2229423 As an Art Director for ITV.com I worked with the lead designer, Sarah Mason, to direct the 2011 'I'm a Celebrity...' show website. I worked with the show editors to draw out the core themes 'The Jungle Atmosphere', 'The Celebrity Factor' and 'The Hidden and Unknown' and used these to drive the creative to best communicate the dark essence of the show. Sarah's resulting designs portrayed a celebrity dressing room being infiltrated by jungle beasts, which really communicated the irony and dark narrative behind the show. This was a departure from their previous sites and the editors were pleased with both the design process and the final outcome. This approach was also was mirrored in the TV campaign for the show before launch. <img src="http://payload.cargocollective.com/1/4/135555/2229423/iac_home_640.jpg" width="640" height="701" width_o="1600" height_o="1753" src_o="http://payload.cargocollective.com/1/4/135555/2229423/iac_home_o.jpg" data-mid="11157997" border="0" align="left"/> As an Art Director for ITV.com I worked with the lead designer, Sarah Mason, to direct the 2011 'I'm a Celebrity...' show website. I worked with the show editors to... http://www.too-brightdesign.co.uk/The-Times-Website-Enhancements http://www.too-brightdesign.co.uk/following/too-brightdesign.co.uk/The-Times-Website-Enhancements Sat, 13 Aug 2011 04:52:55 +0000 Too-bright Design Ltd 1798587 At The Times I managed the design of all online digital content. This included the direction of daily implementation and enhancement of editorial content across the sections of the paper (Opinion, Sport etc.) for puffs, flash assets, mini-interactives, slideshows, videos, games, specialist sections, galleries and new content templates. The second part of of my role was to generate concepts to drive subscriptions and this became my primary focus. We formed a satellite project team purely to generate these concepts which are currently under development. The Times has gained 100,000 subscribers as of June 2011. Visit The Times. <img src="http://payload.cargocollective.com/1/4/135555/1798587/Times_home_8_640.jpg" width="640" height="563" width_o="980" height_o="862" src_o="http://payload.cargocollective.com/1/4/135555/1798587/Times_home_8_o.jpg" data-mid="8883964" caption="Homepage" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1798587/Times_slideshow_640.jpg" width="640" height="563" width_o="980" height_o="862" src_o="http://payload.cargocollective.com/1/4/135555/1798587/Times_slideshow_o.jpg" data-mid="8883999" caption="Audio slideshow" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1798587/Times 7.0 (AUDIO SLIDESHOW outpage)_640.jpg" width="640" height="474" width_o="1350" height_o="1000" src_o="http://payload.cargocollective.com/1/4/135555/1798587/Times 7.0 (AUDIO SLIDESHOW outpage)_o.jpg" data-mid="8870039" caption="Audio slideshow fullscreen" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1798587/Times_chess_8_640.jpg" width="640" height="563" width_o="980" height_o="862" src_o="http://payload.cargocollective.com/1/4/135555/1798587/Times_chess_8_o.jpg" data-mid="8883965" caption="Chess" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1798587/word_nerd_640.jpg" width="640" height="1053" width_o="980" height_o="1612" src_o="http://payload.cargocollective.com/1/4/135555/1798587/word_nerd_o.jpg" data-mid="9181622" caption="Word Nerd" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1798587/Times-7_640.jpg" width="640" height="1575" width_o="1024" height_o="2520" src_o="http://payload.cargocollective.com/1/4/135555/1798587/Times-7_o.jpg" data-mid="9181638" caption="Law section" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1798587/Times 7.0 (we7 pop up)_640.jpg" width="640" height="640" width_o="1020" height_o="1020" src_o="http://payload.cargocollective.com/1/4/135555/1798587/Times 7.0 (we7 pop up)_o.jpg" data-mid="8870041" caption="Streaming music" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1798587/puff_summary2_10.jpg" width="640" height="760" width_o="640" height_o="760" src_o="http://payload.cargocollective.com/1/4/135555/1798587/puff_summary2_10_o.jpg" data-mid="9181542" caption="Looking at puffs" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/135555/1798587/Times-7_640.jpg" width="640" height="1575" width_o="1024" height_o="2520" src_o="http://payload.cargocollective.com/1/4/135555/1798587/Times-7_o.jpg" data-mid="9181638" caption="Law section" border="0" align="left"/> At The Times I managed the design of all online digital content. This included the direction of daily implementation and enhancement of editorial content across the...